The Tamil Creator (Ep.11): JYXDI (Jyothee Murali) - Amassing Over 150K Followers And Collecting $10,000 For A Single Piece of Art
"The Tamil Creator" is a podcast started by me (Ara Ehamparam). As someone who is extremely inquisitive by nature, I created the podcast to chat with, spotlight, and learn about brilliance among creators in the Tamil community - and among creators in general from all over the world.
Ara Ehamparam
Business Owner
Toronto, Canada
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Jyothee Murali, better known as JYXDI, is a 25 year old Tamil self-taught artist from Toronto who has found massive success on Instagram over the last half-decade. She joins Ara to discuss what it was like dropping out of university to chase her childhood passion for art, being handpicked by Michael B. Jordan to collaborate with Coach, creating art for Noah “OVO40” Shebib, and how her work has turned family skepticism to family support.


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00:15 - Introducing Jyothee Murali aka JYXDI

01:06 - How death note sparked her interest in anime

03:17 - Dropping out of school to pursue her passion and dealing with the pressure of south asian parents

04:33 - Being handpicked by Michael B. Jordan to collaborate with Coach

05:50 - Thoughts on NFTs and decision to release two pieces recently

07:18 - How her work has turned family skepticism to family support

09:01 - Using social media to create exposure, how she came up with the moniker JYXDI, and how anime has helped grow her brand

11:15 - Playing in chess tournaments growing up, and her love for hiking and Bali

12:31 - The types of people she surrounds herself with, being an introvert during COVID

14:05 - Plans to move out of Canada and to build an art school

15:23 - Teaching Tamil seniors how to paint

16:41 - Favourite books/podcasts

17:51 - Practicing discipline and meditation

18:56 - Growing up in Sri Lanka during the genocide, still visiting frequently

20:49 - The impact of the Toronto-Tamil community, being contacted to teach art 1-on-1

22:24 - Oil paintings being her favourite art-type to produce

22:56 - OVO40 (Drake’s Producer) and La Mar C. Taylor (Creative Director for The Weeknd) reaching out for art pieces

24:09 - Wanting to be known for taking a leap of faith and going against the grain

24:34 - From selling paintings at $100 a piece to now sometimes getting $10,000 per piece

26:36 - Being inspired by A.R. Rahman, OVO40

28:21 - Advice she would give to young aspiring artists

29:56 - Speed Round


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Ara Ehamparam
Business Owner |
Toronto,  Canada
Podcast Host: @TheTamilCreator Co-founder: @ContinyouCare Community Builder: @TamilCu...
Podcast Host: @TheTamilCreator Co-founder: @ContinyouCare Community Builder: @TamilCu...
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